Lifestyle linking is the vision behind mepath.com. What is lifestyle linking whisky BETA? The chart scores what lifestyles are being lived while individuals are telling their stories about whisky. Our BETA index does not contain all lifestyles, but we selected a list of social, sporting and past-times to illustrate.
Headlines:
Festival goers top the lifestyle list with music at no.3
There is lots to read on the Internet and reading completes the top three, coming in a no.2
The full Lifestyle Linking Whisky is still in BETA and is based upon 2007 online conversations.
A couple of surprises, Football and Rugby do not make the top 10. This could be that football conversations take place in specialist forums. We shall see if that is the case as we expand the volume of conversations analysed.