Archive for the ‘wine’ Category

Lifestyle linking Whisky & Food

February 21, 2008

Or should I say more accurately, lifestyle linking whisky with foods and other drinks. The question behind this is straight forward: When the online community tell their stories about whisky what other foods and drinks are also mentioned?

The Lifestyle linking Whisky and Food chart shows WINE, tops the list. With beer following on, two intuitive placings given the area of conversations is alcohol.

What about the foods? Bread comes in at no.3. Given the Scottish nature of the product (whisky), Haggis lists high. January is the month of Burns Night after all.

The scoring of the foods are based solely on frequency of appearance in whisky conversations. We can score there occurrence in context but for this introductory chart we have just charted based on frequency of mentions.

Advertisements wine created by ‘me’

May 26, 2007

I listened to the founder of Crushpad talk about his passion for empowering individuals to reconnect with the products they consume. In their case, reconnect and get hands on in a digital way with the creation of wine. They have created a state of the art winery that is run by individual online wine makers, select your grapes to labelling to bottling to selling it to your fellow wine enthusiasts. A question came last night whether their was any quality issues? No, was the reply, the community would not support poor quality wine, I recall that some of the wines are up for winning prizes.

Crushpad gives us a look at the future of the whole food and drink industry, today.