democratising the creation of products


Most of the products and service that we consume have already been made.  If we want to personalize a product or service then by definition we need to be able to tell the manufacturer of that before the product is made.  As individuals we have that personal information, we just want to express that to the manufacturers that we want to service our demands.  From the manufacturers point of view, they do not want to make products that will not sell.  There seems to be a clear win for both sides to allow personalization conversations to happen.  Democratising these conversations is what is working on.


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